Recognised at a glance. Remembered for a reason.

Logo, colours, typefaces and imagery that carry who you are into every touchpoint, from a business card to a website header.

A logo isn’t a brand. A brand is what people remember.

A new mark without a clear position looks polished, and says nothing.

We design the identity only after we agree who you are and who it’s for.

What it covers

The pieces people actually see.

Logo
A mark that works small, large, in colour and in one ink.
Colours
A palette that feels like you, and holds up in print and on screens.
Typefaces
Type that carries the tone, from headlines to fine print.
Imagery
Photography and illustration rules so every picture feels like one brand.
Guidelines
Clear do’s and don’ts so your team can use it without guessing.

The identity system

Position. Mark. Palette. Rules.

  • Before we draw

    Position

    Who you are, in one sentence.

    Audience, promise and tone of voice, agreed before anything is drawn.

  • What they recognise

    Mark

    Yours at a glance.

    Logo and wordmark tested on real sizes: favicon, sign, social avatar.

  • How it feels

    Palette

    Colour and type that fit.

    Colours and typefaces chosen for meaning, not for the trend of the month.

  • How it stays yours

    Rules

    Consistent without being rigid.

    Guidelines and templates so the brand holds up when more people use it.

Possible work

What we can actually do.

Which of it makes sense comes out of the workshop, not out of a package.

  • Brand workshop
  • Logo and wordmark
  • Colour palette
  • Type system
  • Icon set
  • Photography direction
  • Brand guidelines
  • Stationery
  • Social avatars and covers

An identity has to live somewhere.

A brand book on a shelf doesn’t change how customers see you. We design the identity on the places they already meet you.

Graphic design
  1. Workshop
  2. Direction
  3. Identity
  4. Guidelines
  5. First uses
  6. Handover

Fewer elements. Stronger recognition.

Extra colours, effects and slogans feel creative, and make a brand harder to recognise.

We design by meaning, not by trend.

How we work

From idea to a brand people recognise.

  1. Discover

    We learn who you are, who you serve and what people should remember.

  2. Define

    We agree on position, tone and the few rules that keep everything consistent.

  3. Design

    We shape the identity, the pieces or the screens, and try them on real touchpoints.

  4. Hand over

    You leave with guidelines, files and a clear path for whoever builds next.