---
title: "Brand & Design Services | ITA GROUPE"
description: "Brand identity, graphic design and UI/UX design from ITA GROUPE: identities and interfaces that make your business recognizable and easy to use."
---

1. [Services](/services)
2. Brand & Design

# Before we design anything, we need to know who you are.

Logo, colours, website, app: the visible parts are usually what gets discussed first. We clarify beforehand who you are, who you’re for and what people should remember.

[Start a project](/potential-check)Design formats

What we design

## Brand identity. Graphic design. UI/UX.

* 01  
### [Brand identity](/services/brand-design/brand-identity)  
Recognised at a glance.  
Logo, colours, typefaces and imagery, with guidelines for using them.
* 02  
### [Graphic design](/services/brand-design/graphic-design)  
The brand, everywhere it shows up.  
Social, print, packaging and signage, plus templates your team can keep using.
* 03  
### [UI/UX design](/services/brand-design/ui-ux-design)  
Proven before it is built.  
Flows, screens and a clickable prototype, ready for development.

## “What should it look like?” often comes too early.

If you start with the look, it’s easy to design something beautiful that says the wrong thing.

**The better first question: who are you, who is it for and what should people remember?**

## Where does the brand get lost?

We follow your brand from what you stand for to what a customer sees on screen, and find the point where the message gets lost.

1. Values
2. Position
3. Message
4. Identity
5. Interface
6. Experience

## We’re not looking for more decoration. We’re looking for a clear idea.

Extra colours, effects and slogans feel creative, and make a brand harder to recognise.

**We design by meaning, not by trend.**

The result

## Position. Identity. System. Interface.

* 01  
### Position  
Who you are, in one sentence.  
Audience, promise and tone of voice, agreed before anything is drawn.
* 02  
### Identity  
What people recognise.  
Logo, colours, typefaces and imagery that fit the position.
* 03  
### System  
How it stays consistent.  
Guidelines and templates for everything from social posts to print.
* 04  
### Interface  
Where customers meet it.  
UI/UX design for your website or app, built on the same system.

Formats

## Three stages. One clear brand.

We start small and only go as deep as necessary. Not every business needs every stage.

1. Stage 1 · Kick-off  
01  
### Brand workshop  
Who are you, and who is it for?  
Covers  
Position, audience, tone of voice  
Format  
Remote or on site  
Who joins  
Founders, management or marketing  
We look at your current brand, your competitors and your customers beforehand. In the workshop we agree on position, audience and tone together.  
Result  
A clear position, the audience in focus and the three things people should remember.  
[Start with this](/potential-check?topic=brand-design)
2. Stage 2 · Design, depending on what you need  
02a  
### [Brand identity](/services/brand-design/brand-identity)  
When people should recognise you at a glance.  
Covers  
Logo, colours, typefaces, imagery  
Format  
Design rounds with you  
Who joins  
Founders, marketing  
We turn the agreed position into a visual identity and try it on real touchpoints: a post, a page, a business card.  
Result  
A logo, palette and typefaces, with guidelines for using them.  
[Explore](/services/brand-design/brand-identity)  
02b  
### [Graphic design](/services/brand-design/graphic-design)  
When the brand has to show up everywhere.  
Covers  
Social media, print, packaging, signage  
Format  
Templates and one-off pieces  
Who joins  
Marketing  
We design the pieces you use every day and set up templates so your team can keep them consistent.  
Result  
Ready-to-use designs and templates in your brand.  
[Explore](/services/brand-design/graphic-design)
3. Stage 3 · Interface  
03  
### [UI/UX design](/services/brand-design/ui-ux-design)  
Before a website or app is built.  
Covers  
User flows, wireframes, screens, design system  
Format  
A prototype you can click  
Who joins  
Everyone who decides on the product  
We map what users need to do, sketch the flows and design the screens, then test a clickable prototype before development starts.  
Result  
A tested prototype and design system, ready to be built by us or by others.  
[Explore](/services/brand-design/ui-ux-design)

## Design isn’t the end result.

The build can be done by us, by your own team or by other specialists.

**What matters is that it starts from a clear brand.**

Selected cases

## Projects.

[NewLatest caseBuilding a smarter construction marketplace.**BATIPLUS GROUPE**UI/UX Design · Full-Stack Development · Web Application · MarketplaceView case](/work/batiplus-groupe)

1. [Medical equipment and home care, easier to find.**SOS SANTÉ**Website Development · CRM · SEO & GEO · Ads · Social MediaWebsites & Digital Platforms](/work/sos-sante)
2. [Growing a wellness brand’s digital presence.**MISK HOUSE**Website Development · CRM · SEO & GEO · Ads · Social MediaBranding & Digital Marketing](/work/misk-house)

[All work](/work)

The first step

## Not sure yet where to start?

* [A new brand](/potential-check?topic=brand-design)
* [A website or app](/potential-check?topic=web-software)
* [Not sure yet](/potential-check?topic=not-sure)

[Start a project](/potential-check) [Email us directly](mailto:hello@itagroupe.com)